Fiesta’s Mission.
"To organize and manage a yearly festival that celebrates and educates the public on the diverse cultures within the Hispanic community in Alabama.” Year after year, this mission continues to be fulfilled!
Fiesta seeks “to educate the mainstream public about the many different Hispanic countries and cultures through the best of art, music, dance and food.” Simply stated, Hispanic music is more than Ricky Martin’s “Living La Vida Loca.” The food is more than tacos with salsa. The dance is more than a Mexican Hat Dance. And history is surprising to many.
Hispanics aren’t really newcomers to this country. In fact, Hispanics arrived in this country more than 500 years ago on the shores of America. It is up to the Hispanics in Alabama to passionately tell our stories and share our rich cultures and traditions with Alabamians of all ages. And while sharing our stories, allows us to learn even more about ourselves and how we can best weave ourselves into the communities where we live. What better way to do this than through an event like Fiesta!
About Fiesta
Since its inception in 2003, Fiesta has served as a bridge, celebrating the culturally diverse traditions of Latin America’s various Spanish-speaking countries right here in Birmingham. With the goal of educating the public about the many different Hispanic countries and their cultures, Fiesta provides the opportunity for more than 15,000 patrons to journey through 20 represented countries and experience the best of Hispanic art, music, food, and dance.
Over the course of its history, Fiesta has proven to be an excellent resource for our Hispanic community. The festival provides family-friendly fun for all ages. While the largest crowd can be found in front of the main music stage, Fiesta offers a wide assortment of activities, from storytelling to wrestling exhibitions. Music, dance, performing arts, visual arts, children’s activities, soccer, cultural education, authentic Latin food as well as community and health-related resources are all part of the event.
Additionally, not-for-profit organizations attend Fiesta to educate attendees about the benefits and resources they offer. Businesses will also be on hand to enlighten attendees about their many goods, services, and employment opportunities. The Health & Wellness Village will work to assess the community’s medical needs and provide educational materials and professional assistance.
Fiesta gives Alabamians a unique opportunity to experience the best of Latin American countries in their own backyard! It showcases that Birmingham is a community that encourages multiculturalism, sensitivity, and acceptance.